Louis Columbus| Forbes
For many companies, getting their mobility strategies off the ground and successful is the highest priority project they have in 2013. The urgency to get their sales and consulting teams equipped with smart phone and tablet-based applications is accelerating. Pilot projects have shown mobility applications can shorten sales cycles and serve as a better sales training and management platform.
Serving the sales force with these technologies is paying off across a wide spectrum of industries. It’s also changing corporate cultures, making them more responsive as well.
With these rapid advances going on and the prediction in December, 2012 by Mary Meeker that the installed base of smartphones and tablets will exceed the total PC installed base by the 2nd quarter of this year, market researchers are releasing forecasts more frequently than ever. I’ve summarized the key forecasts below: