Todd Wasserman| Mashable

As interest in Google Glass intensifies, Google is looking to expand the appeal of the device with a more stylish look, according to a report. Citing “two people briefed on the negotiations,” The New York Times reports that Google is in talks with eyewear designer Warby Parker to develop “more fashionable frames” for Glass.

Reps from Warby Parker and Google could not be reached for comment on the report. In its current incarnation, Google Glass sports a lens-less frame with a USB connector-size augemented reality head-mounted display. However, The Times reports that Google is experimenting with adding sunglass and prescription frames to some models.

The report comes as Google launched an application contest on Wednesday to let regular people from all walks of life try out Google Glass. To kick off the “contest” Google launched a new Glass web site (See? No “Project” in the site name). The Spartan destination features just three links: “How it Feels,” “What It does” and most importantly, “How to Get one.”

Google also showcased all the color options: Charcoal, Tangerine, Shale, Cotton and Sky.

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