One of the most difficult things for an entrepreneur to do is to apply their own personality to their...
The 5 Basic Building Blocks For Branding Your Startup
DT, , List, Startups & Branding, branding, branding process, Branding Your Startup, Brands, Startup, Startups & Branding, 0Starting up a business is hard work, really hard work. Every day, the founders have to juggle mundane tasks:...
5 Most Essential Facebook Marketing Metrics
DT, , Digital Marketing, List, Brands, Content Marketing, content sharing, Digital Marketing, Facebook marketing, Klout, PeerIndex, social content, social media metrics, 0What is the size of the conversation about your brand or your campaign? Volume is a great initial indicator...
6 Important Brand Strategy Steps
DT, , List, Startups & Branding, Brand Architecture, brand process, brand strategy, branding, Brands, 0If you’re one of those thinking hard about your brand’s real position in your market today, there are a...
What You MUST Know When Branding Your Startup
DT, , Startups & Branding, Uncategorized, brand image, branding, Brands, logo, Startup Branding, startup business, Startups & Branding, 0A brand is the personality of a company – it is not just the company name or even the...
Branding terms and definitions — How to make sense of branding jargon.
DT, , List, Startups & Branding, Brand audit, Brand equity, Brand identity, Brand positioning, Branding professionals, branding terminology, branding, Brands, marketing team, 0Branding professionals use a unique set of terminology. In fact, a simple Google search for “branding terminology” yields over...
Why Social Media Marketing Is A Bust For Most Companies
DT, , Digital Marketing, Reports, B2B, B2B marketers, Brands, business marketing, Content Marketing, content sharing, Facebook, Facebook Timeline, Google, Pinterest, Search Engine Optimization, social content, social media, social media marketers, Social media marketing, Twitter, 0Social media is playing an increasingly vital role in business marketing. Unfortunately, many small and medium-sized businesses (and a...
Social Media Marketing – Business Engagement
DT, , Digital Marketing, Uncategorized, Brands, business engagement, Digital Marketing, social content, Social media marketing, social media marketing strategies, social technology, social video, social video content, technology, YouTube, 0Social media marketing, integrated with video is not only a ‘next generation’ way of engaging business, it is business...
How to Recover from a Branding Mistake? Apply Social Media, Stat
DT, , Startups & Branding, Uncategorized, Brand Building, branding, Branding Mistake, Brands, Business, social media, Startup, Startups & Branding, 1Everybody makes branding mistakes. Business books are littered with stories of false starts and funny names that never made...
Why digital marketing is so hard for brands
DT, , Digital Marketing, Startups & Branding, Brand, branding, Brands, digital branding, Digital Marketing, digital marketing puzzle, Facebook, Pinterest, search engine marketing, social media, Social media marketing, Tweet, 0Digital marketing is not easy. That could be the understatement of the year but the fact is that...
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