Your customers are more and more using Smart devices to shop, search, work, socialize and play. So what you need to do is to make yourself available on their devices.
A rough estimate shows that about 43% of online users make use of their mobile devices for receiving or sending emails, 88% users of tablet devices and 91% users of mobile phone use their devices for the purpose of searching. Another interesting fact is that 9 out of 10 searches on mobile result in a follow-up action.
Knowing this fact, you cannot ignore the worth of a responsive website for your business. You can have a look that how responsive web design can be the best solution for your business:
In the online world that is your customer’s daily hangout, you cannot be unfriendly with them by only providing with a desktop solution. You have to have a responsive website design because of its flexibility and adaptability for different screen sizes.
Having a responsive website design ensures that you are providing your customers an ease of accessing you with great UX. Responsive web design provides improved UX because of the use of unified design approach which creates a consistent feel and look for clients.
Increased Sales and Conversions
Consistent UX has appositive impact on the conversion rates because individuals are familiar with site and navigation use across different devices. The feel and look of your website is important to increasing conversions. Responsive web design is known to get a positive reaction from website visitors, which ultimately results in increased sales and leads.
Responsive Web means a lot for Your SEO
By having a responsive web design, you allow visitors to view easily view your website on different devices. Although, there are a number of ways to provide easy access to your website, but responsive webs design is the ideal way to do so.
When you optimize your website for different devices, it ranks higher in search engines. In addition to this, you actually improve the SEO of your website by optimizing it for different devices.
Beat the Competition
Currently, less than 5% are optimized to get complete advantage of the mobile web via responsive web design. So, your business has a chance to get a significant over its competitors.