Digimind, a leading global social media monitoring and competitive intelligence company, announced it has expanded its global reach with office openings in Singapore and the U.K.
This represents the first phase of a three year international expansion plan that Digimind developed in response to growing customer demand for its monitoring and analytics tools, which give brands a complete view of their competitive standing and digital footprints. Digimind now has six offices on four continents.
The expansion comes on the heels of Digimind’s global launch of Digimind Social, a comprehensive social listening tool that enables brands to instantly understand their online presence and competitive standing. Digimind Social is available in more than 200 countries and more than 40 languages; all of the company’s products are available globally as well serving clients like Google, McDonalds, GE, Bloomberg, Barclays, and Samsung. In the U.K. and Singapore, Digimind has already seen strong responses, adding BP and Zurich Insurance in the U.K. and Siemens, Quintiles, Akamai, and Lexus Asia Pacific in Singapore to its customer roster.
“2013 was a banner year for Digimind, where we saw increased demand for our competitive intelligence product and an amazing response to our newest offering, Digimind Social. Since debuting in August, Digimind Social has seen an average sales growth of 182 percent month over month,” said Patrice Francois, co-founder, Digimind. “We already have strong footholds in the U.K. and Singapore, which are vibrant digital markets, so they were the natural choice for the first phase of our global expansion strategy. We look forward to deepening relationships with existing customers in those countries as well as forging new ones.”
In 2013 it was estimated that 74 percent of Singaporeans used social channels regularly, making it one of the most digitally active countries. This mirrors Asia’s overall saturation, which sees more than 777 million social media users across the continent. Singaporean companies are recognizing the power of such socially connected consumers and the importance of understanding their views and thoughts. With the competitive business landscape in Asia, companies don’t want to miss anything that could make a difference to their bottom line. Social monitoring with Digimind Social means they don’t have to.
Kicking off its presence in the U.K., Digimind Social took first prize at the iStrategy Digital Marketing Conference, defeating four other products based on votes from an audience of over 500 digital marketers and an experienced panel of judges.
About Digimind
Digimind is the global social media monitoring and competitive intelligence company that provides businesses with unrivaled insights into their true standing in the market. Digimind’s proven intelligence technology has provided Fortune 500 brands around the world with critical information for their business for more than 15 years. Profitable since its founding, Digimind has a 92 percent customer retention rate and more than 100 employees across offices in North America, Europe, Asia and Africa.
