Looks:
A well designed website satisfying all the criterions of aesthetical graphics can project an influential image on the customers. An easily navigable website helps the customer and makes him stay for much longer increasing its chances of making a purchase.
Impulsive buying:
Many a time’s businesses are such that they rely on this method heavily. Having a website which is easily convincible in terms of its graphics, cost etc. can lead to impulsive buying on part of the customer. E commerce website must be developed with great care as it directly influences the customer sitting at home.
Adjustability of the website on gadgets:
It must be kept in mind on part of the graphic designer that the website is to be viewed from not merely a desktop but also from other gadgets such as tablets, I phones, androids etc. The graphics on the website must be able to appear in the same manner on all gadgets not matter how remotely accessible the client is.
Tapping into newer markets:
Graphic designing has done one major contribution to business and that is of exploring new markets. With elegant and influential graphics it attracts the customer least expected making a purchase.
Repurchasing:
With more and more enhanced designing, the probability of a customer making a repurchase has become immense. This leads to more purchasing by one customer and leads to developing and enhancing customer loyalty.
